The Flower Freelance Intensive

at daphne hill

April 8 - April 14, 2019

The Maryland/DC/Virginia area is home to talented, creative and busy Event Florists. From the top of the Hay Adams to the vineyards of Northern Virginia, to private residences on the Eastern Shore, we flower it all. And we need HELP.

8-day course for Aspiring & experienced freelancers and floral design team members

 This rigorous course will cover everything, from creating floral pieces with emphasis on speed and precision, to handling on-site crises with unflappable composure. Lessons are taught by top florists in the DC, MD, VA area who will give fresh perspectives and feedback to even the most seasoned designer. Students spend a day working a wedding with an established local florist. Workshop features a panel discussion with area floral experts. The Meet-and-Greet on our final day will give students the unprecedented opportunity to connect with leading area florists seeking to fill positions for the upcoming season.

This workshop is intended to equip students with the necessary skills to lead a team of designers through the entire floral event process, from flower processing to late night take down.  

This class is appropriate for those with and without experience. Please bring a strong work ethic, the ability to be physically active for long periods of time and a love of flowers.

Space is limited and expected to fill quickly.  

If you are a floral business owner and have someone who you would like to refer, please email erica@sophiefelts.com.

 

We will cover:

Workshop Badge5.png
  • Prepping for flowers: processing, flower care, vessel prep, studio prep

  • Foraging

  • In-depth/hands-on design lessons covering centerpieces, focal pieces, bouquets, corsages, boutonnieres, flower crowns and elevated arrangements with personal feedback

  • On-site installations (arches, floral chandelier)

  • Garland making

  • Simulated crises that could arise on wedding day

  • Q&A sessions with local experts focusing on "what makes a good freelancer"

  • Building your Instagram portfolio, photographing your own work

  • Packing and loading

  • Wedding Day Etiquette

  • Commitment to working one May 2019 wedding with course instructor

Upon completion of this course you will earn your Flower Freelance Certification meaning you should have the skills and connections needed work in the wedding flower industry immediately.

Dates

Monday, April 8 - Sunday, April 14, 9:30am-4:00pm
At Daphne Hill in Laytonsville, MD.
A lite breakfast and lunch will be provided each day

Investment

$3,100
A $300 deposit is due with your application. If accepted into the program, the deposit will go toward your full payment. Deposit is refunded if class is full. Payment plans are available. For payment plan details, click here.

INStructors

Sue Prutting (co-host)   White Magnolia Designs

Sue Prutting (co-host)
White Magnolia Designs

Sophie Felts (co-host)   Sophie Felts Floral Design

Sophie Felts (co-host)
Sophie Felts Floral Design

Amy Balsters   Amy Nicole Floral

Amy Balsters
Amy Nicole Floral

Erica Gamble (course administrator)   Sophie Felts Floral Design

Erica Gamble (course administrator)
Sophie Felts Floral Design

Mary Ellen LaFreniere   Steel Cut Flower Co.

Mary Ellen LaFreniere
Steel Cut Flower Co.

Bonnie Sen (course photographer)   Bonnie Sen Photography

Bonnie Sen (course photographer)
Bonnie Sen Photography

Lauren & Rachel   Sweet Root Village

Lauren & Rachel
Sweet Root Village

Panelists

 
 

Event Floral Business OwnerS

The Meet-and-Greet on April 14th is free for Event Floral Business Owners.
Come to meet potential freelancers and team members for the upcoming wedding season and beyond!

 

testimonials from past students

“This workshop has far surpassed my expectations. So informative. So hands on. Fantastic, generous teachers. I like that I can say I’m a freelancer when complete.”

“The flower freelance intensive workshop was incredible in so many ways. It was a hands-on, no fluff learning experience. No photo shoots that take up so much time - just flower play and insight. We dove in right away, and learned such a wide-range of arrangements, installments, and various styles of each in such a short time. I am so grateful for the guidance of Sophie and Sue (and the rest of the team) - they are kind, knowledgeable, passionate, and hard working. They ensured individual time was spent with everyone, and feedback was provided on each design throughout the course. Bringing in other designers allowed us to learn a number of styles that will help us work for any designer in the industry. I saw night and day improvement in my skills in such a short time, and have already booked a wedding just a week after class ended.”

”Whether you are freelancing a lot or applying your new knowledge to your own business the class pays for itself many times over!”

“I loved it! As someone who already has some floral experience, I was worried that it would seem a little redundant. Boy, was I wrong. We jumped right in to designing ! No time was wasted ! I liked that different designers were brought in to learn different techniques and design styles. I also liked that the home designers went around providing ways to improve. I left more confident in my design eye and now have the ability to adapt to different design styles. “

“The Flower Freelance Intensive was an incredible experience, good for building a foundation of floral design skills and learning countless tips and tricks. The course administrators were warm, inviting and not afraid to give constructive criticism or show the real hard work that goes into being an event florist. However, I think the biggest value to the class was in the relationships that were fostered. I couldn’t help but become friends with many of the other attendees, and being able to meet and connect with potential employers right before the beginning of their busy season was an incredible opportunity clearly designed with maximum impact in mind! Overall, it felt like a great launch pad for starting off in the floral industry with a good deal of self confidence and skills to back it up. Oh, and the selection of flowers and vessels and materials couldn’t have been better! “

“I liked that regardless of your skill level or years of experience all students were met with the same respect and appreciation. There was something, if not many things, that were learned by all who participated.”

“I’ve really enjoyed being able to dabble in so many different styles and hear from a variety of perspectives. Everyone has brought something unique to the table.“

“It’s nice to have input from so many different people so you can really start to discover your style. The flowers have been amazing, fresh, and beautiful. I love that we have so much opportunity to work on our own as well. You guys have done an incredible job organizing this!”

“I have absolutely LOVED this entire workshop, and wish it could go on and on! It’s hard to say my one favorite thing, because I have so many. The most useful thing would be soaking up all [the] incredible knowledge and experiences, learning techniques in arranging, and also learning how to do the big installations. I also thought all of the guest speakers were excellent. Some of my other favorite things have been the warmth and kindness all of the instructors exude, as well as the very professional, but fun, relaxed vibe…I have enjoyed the other women taking the workshop so much and couldn’t have asked to be with a nicer group. I think we’ve had the opportunity to get to know each other and I feel like there is already a friendship and bond between us… it was so helpful for you all to share some of your mistakes and crises and how you got through them. Too many favorites to just list one. It has all been great!”

Questions?

email erica@sophiefelts.com

photography by Jen S. Photography